Wellness Real Estate
The Ultimate Investment in Real Estate Valuation Growth, Daily Healthcare Potential & Business Profitability
The Global Wellness Institute predicts that the Wellness Real Estate market will double from $438 billion to over $900 billion in the next five years.
This projection is based on current technological advancements, but there are even larger figures to consider when we recognize the significant
value that a Pool of Life brings to the rapidly growing wellness market.
In 2022, the global wellness economy was valued at $5.6 trillion US and is projected to reach $8.5 trillion by 2028.
The breakdown of the 2022 numbers is as follows:
- Personal Care & Beauty: $1,089 billion
- Healthy Eating, Nutrition, & Weight Loss: $1,079 billion
- Physical Activity: $976 billion
- Wellness Tourism: $651 billion
- Public Health, Prevention, & Personalized Medicine: $611 billion
- Traditional & Complementary Medicine: $519 billion
- Wellness Real Estate: $398 billion
- Mental Wellness: $181 billion
- Spas: $105 billion
- Workplace Wellness: $51 billion
- Thermal/Mineral Springs: $46 billion
The benefits of bathing in hydrogen and oxygen-rich water complement many wellness sectors and have proven scientific evidence to support them. The sectors supported by Pools of Life products are:
- Skin Care and Beauty
- Cellular Nutrition
- Physical Activity
- Wellness Tourism
- Public Health, Prevention, & Personalized Medicine
- Traditional & Complementary Medicine (completely natural)
- Wellness Real Estate
- Mental Wellness
- Day Spas & Therapy Centers
- Workplace Wellness
- Thermal/Mineral Springs
There are many overlaps across all of these sectors and it clearly identifies the immense demand we expect from all over the world for these products.
Ultimately, one does not need to raise all the money required to replace an existing system and wasting capital outlay already invested. The fact is that much of the infrastructure is already in place, and a relatively simple upgrade to an existing system may be easier than you think. It is understood that there may be as many as 25 or 30 million swimming pools in the world, with a similar number again of functioning hot tubs and spa baths. That’s around 50 million pools of various sizes all over the world capable of being converted into a wellness device already in existence.
The transition from traditional pool, into a Pool of Life, will have an incredible influence as healthier, happier, and more productive people embrace this life changing technology.
Wellness Real Estate Assets
The wellness real estate sector has been the fastest-growing sector in the wellness economy for many years. It has exceeded all forecasts and economic growth trends. In recent years, global challenges have accelerated the growing understanding among the general population and the building industry about the absolute necessity of incorporating wellness considerations and technologies into our workplaces, communal environments, and the home itself. This will improve and maintain people’s physical and biological integrity, mental health, and alertness both socially and in the workplace, improve wellness outcomes and marketability for businesses, and improve and protect the lives of our loved ones.
Furthermore, wellness real estate represented only about 3.0% of global annual construction output in 2022. The Global Wellness Institute estimates that the sales price premiums for wellness residential developments average 10-25% over conventional residential developments. Now, we are talking about very real financial returns on investment over and above the return on health, the return on business profitability, and the return on quality of life.
Residential & Domestic Installations
For many, our home is our castle, palace, sanctuary, and safe place. It is a place where we shelter our loved ones, nourish and feed them, and care for them when they are unwell. In recent times, we have also had the availability to incorporate some of the many wellness options into our homes that modern technology has enabled, with enormous benefits for those who live there and use these incredible devices. Daily access represents the most significant biological benefits possible, as biology is a 24/7 thing that never shuts down.
It is becoming increasingly clear that regular consumption of molecular hydrogen provides significant benefits across virtually every aspect of biological function and processes. It is well-known that increasing the availability of ATP (Adenosine Tri-Phosphate) offers the greatest benefit to cellular function and, consequently, the entire body. Hydrogen rich drinking water and bathing water is about to be identified as the single most beneficial wellness device one could have access to as daily access will offer good health, immense inflammation reduction, sky rocketing ATP production, oxidative radical reduction, rapid recovery from sickness, improved wellness, antiaging benefits and long life.
Throughout the ages, we have searched the globe for the fabled “Fountain of Youth”, which is likely to have been a spring bubbling up through a bed of magnesium in the earth’s crust, and liberating hydrogen that then becomes available to boost metabolism. It is not magic, nor is it snake oil, it is simply biology, and now every-body can access these benefits.
There is no need to continue this search for the Fountain of Youth, because now we have,
Pools of Life
The ultimate 5-Star wellness device in your very own home
Hotels and Resorts
Wellness tourism was one of the fastest-growing wellness sectors prior to 2020, but it was also the sector that was most negatively impacted in the following two years thereafter. As expected, due to the global responses during this time and the 2019 peak of $720 billion, wellness tourism expenditures plummeted to $351 billion in 2020 but recovered somewhat to $651 billion in 2022. However, these events seem to have dramatically elevated the demand for wellness technology and experiences, with wellness tourism projected to grow by 16.6% annually, reaching around $1.4 trillion in 2027 according to the Global Wellness Institute.
- International wellness tourists on average spent 41% more than the typical international tourist.
- Domestic wellness tourists spent 175% more than the average domestic tourist.
These statistics clearly indicate that having a wellness-based business model would be expected to be far more lucrative than a business without one. The great majority of hotels and resorts around the world already offer swimming pools and spa baths as standard amenities for their guests. Therefore, it’s evident that upgrading existing infrastructure to include the incredible experience of hydrogen-rich bathing can generate a significant return on investment for the business owner.
Incorporating this technology can increase market share, length of stay, profitability and further promote repeat bookings.
Day Spas, Wellness and Treatment Centre’s
In 2022, there were over 181,000 spas worldwide, generating $105 billion in revenues. The Global Wellness Institute predicts that spa revenues will grow by approximately 50% and reach $156 billion in 2027. The top five markets in 2022 were the United States ($25.9 billion), Germany ($7.9 billion), France ($5.0 billion), China ($4.8 billion), and Japan ($4.4 billion). The largest categories were hotel/resort spas ($49.0 billion) and day/club/salon spas ($32.7 billion).
This data demonstrates the significant potential for value addition that these facilities offer. They cater not only to international visitors staying at larger venues, but also to domestic day visitors seeking a day of luxury, rejuvenation, and relaxation. With numerous options available to paying customers seeking these types of experiences, the market is expected to favor businesses that provide both biologically beneficial technologies and the traditional luxurious treatments that we are already familiar with.
Incorporating complete submersion and entirety of skin contact to hydrogen and oxygen rich water, can produce incredible results for many conditions where multiple visits are possible. Inflammatory based conditions can be eased quickly, as well as sun-damaged skin, wounds, burns, dermatitis, eczema, rashes and other skin blemishes and challenges. Repeat visitation, fantastic noticeable results, word-of-mouth promotion all mean a great business and strong profitability.
Bath Houses, Clubs, Gymnasiums and Memberships
There are approximately 31,290 thermal/mineral springs establishments operating in 130 countries, generating an estimated $90 billion in revenue by 2027. According to the Global Wellness Institute, at least 150 new thermal/mineral springs establishments have opened from 2020-2022, spanning across all regions of the world. Additionally, at least 42 new projects have already opened or are scheduled to open in 2023, with over 200 projects in the pipeline for future development.
Please remember the following text:
“As people flock to experience the considerable benefits that bathing in mineral-rich waters affords, it must be noted that not all noticeable benefits can be attributed to mineral content alone. It is known that under certain conditions, magnesium can liberate hydrogen and enrich these waters abundantly, which can explain many of the benefits one experiences while bathing in these therapeutic and healing waters. By providing the essential ingredients for efficient cellular function, this is indeed what can happen. We highly advise prioritizing biological functioning at-ease, as opposed to a function of dis-ease.”
Gymnasiums and clubs have suffered greatly in the past few years as a consequence of the global challenges we all have faced. However, it is expected that there will be a return to these social wellness environments once the real estate in question can deliver genuine wellness results. Again, existing infrastructure can be easily upgraded to create a highly desirable wellness exercise environment and boost memberships considerably.
Our time is now...
It’s time to seamlessly integrate true wellness technology into our daily lives, environments, and real estate. These assets significantly benefit our physical and spiritual well-being as we nourish our bodies and clear our minds, leading to increased energy and vitality.
Slowing down the aging process, or even halting its progression, is all a matter of providing the right ingredients to enable the right function. Is this what they mean by the term “anti-aging,” which ultimately leads to “longevity”? We believe that cellular function at-ease is the key to vitality and true wellness. The ability for a cell to produce enough energy to counteract dis-ease, is the key to ease. Molecular hydrogen is the essential ingredient and energy form that is converted inside our cells to the right kind of energy we need, ATP. This is what enables life, and what better way to boost life, than bathing in a pool of life.
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